At OKX, we believe that the future will be reshaped by crypto, and ultimately contribute to every individual's freedom. OKX is a leading crypto exchange, and the developer of OKX Wallet, giving millions access to crypto trading and decentralized crypto applications (dApps). OKX is also a trusted brand by hundreds of large institutions seeking access to crypto markets. We are safe and reliable, backed by our Proof of Reserves. Across our multiple offices globally, we are united by our core principles: We Before Me, Do the Right Thing, and Get Things Done. These shared values drive our culture, shape our processes, and foster a friendly, rewarding, and diverse environment for every OK-er. OKX is part of OKG, a group that brings the value of Blockchain to users around the world, through our leading products OKX, OKX Wallet, OKLink and more.
OKX is looking for a social and creator marketer to help bring our brand story to life across Europe — building authentic connections with retail users, crypto natives, and creators. This role executes on brand and social strategy, manages day-to-day content, campaigns, and creator relationships across the growing EU region (particularly).
Execute the European social and creator content calendar, adapting global brand direction into resonant posts, campaigns, and partnerships across social media
Manage a portfolio of creator and influencer relationships (English & Non-English) across Europe, handling outreach, briefing, contracting logistics, and performance tracking
Support brand and social campaigns across owned channels, helping maintain consistency of tone, visual identity, and message across markets and languages
Create and coordinate compelling brand-led social content — from evergreen posts to real-time cultural moments — tailored to European audiences
Manage day-to-day workflow for junior team members or freelancers/agencies, ensuring quality and deadlines are met
Partner cross-functionally with brand, legal, compliance, and regional marketing teams to keep campaigns on-brand and market-appropriate
Track and report on social engagement and creator program performance, flagging insights to inform future content
5+ years of total experience in brand, social media, or creator marketing, ideally including time in crypto, fintech, or a fast-moving consumer tech category
Familiarity with the European social and creator landscape, including regional platform nuances across key EU markets
Familiarity hosting Livestreams and managing onground community events
Hands-on experience managing creator/influencer relationships, from outreach through reporting or tracking
Experience growing and managing brand presence across X, TikTok, Instagram, Discord, and LinkedIn
Working understanding of crypto, the Web3 landscape, and internet culture
Strong communication skills (written and verbal), comfortable coordinating across teams and stakeholders
Ability to context-switch and manage multiple concurrent projects with ease
Emotionally intelligent, with good instincts for brand tone and cultural sensitivity
Comfortable using performance data to inform content and campaign decisions
Learner mindset and owner mentality; sees tasks through to completion before moving on
Strong network and reach with creators
Photography and video editing skills
Sense of aesthetics and brand design
Multilingual fluency across major European languages
Competitive total compensation package
L&D programs and Education subsidy for employees' growth and development
Various team building programs and company events
More that we love to tell you along the process!
