Descrizione completa della posizione
At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel Consumer Brands continuously drive the evolution in dynamic categories: Laundry & Home Care and Hair. With our trusted brands, including Persil and Schwarzkopf, our cutting-edge technologies and our disruptive solutions, you will have countless opportunities to explore new paths and develop your skills. Grow within our future-led businesses, our diverse and vibrant culture and find a place where you simply belong. All to leave your mark for more sustainable growth.
Dare to make an impact?
We are seeking a dynamic and results-driven Media & Digital Marketing Specialist to join our team. This role will play a pivotal part in shaping our online presence and ensuring the success of our digital marketing initiatives. The ideal candidate will be a strategic thinker with a passion for all things digital.
Coordinate with media and digital agencies to execute the strategy effectively. Collaborate closely with brand teams to ensure seamless integration of social brand communication
Lead influencer campaign initiatives, from briefing to execution. Evaluate campaign plans and measure results to optimize performance
Manage online video media campaigns, including briefing and planning. Define clear KPIs for video campaigns and closely monitor performance
Supervise the production of digital content in collaboration with digital agencies. Ensure that content aligns with our brand's messaging and standards
In-House Publishing: Coordinate editorial activities for DonnaD in-house publishing. Oversee the publication process, ensuring content is on-brand and aligns with our objectives
Master's degree in Marketing, Communications, or related field
Proven experience in media and digital marketing, with a focus on social media management, influencer campaigns, and video marketing
Strong analytical skills to assess campaign performance and make data-driven decisions
Excellent communication and collaboration skills to work effectively with cross-functional teams
Creative thinking and the ability to stay updated with digital marketing trends. Proficiency in digital marketing tools and platforms
Fluent in Italian & English
Henkel is an equal opportunity employer. We evaluate qualified applicants without regard to gender, origin, culture, mindset, generation, disability, religion and sexual orientation.
JOB ID: 23054884
Contract & Job type: Full Time, Regular
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