Who are we?
MAF is an ad tech company providing solutions for various needs in performance-based app marketing. Ranked 3rd in the US and 6th globally by Appsflyer, one of the world’s largest mobile attribution platforms. Additionally, MAF has been recognized by the Financial Times as a Top 10 Best Growth Venture in Italy and Top 100 in the EU.
Who are you?
As a Marketing Specialist at MAF, you will play a key role in content creation, product localization, and PR activities to enhance brand recognition and expand our influence in the market. You will be responsible for executing marketing strategies, strengthening relationships with users and partners, and driving engagement through localized campaigns.
What you will do:
Planning and creating case studies, industry reports, and other marketing content
Product localization for the Korean market (UI/UX optimization, copywriting, and adaptation)
PR activities, including press releases, media relations, and participation in industry events
Managing marketing initiatives through social media and websites
Collaborating with internal teams (Sales, Development, Product Managers) to develop new marketing strategies
Data analysis and market research to refine marketing strategies for the Japanese market
Attending industry events (advertising & gaming) and preparing reports
Nice to have:
Business-level English proficiency
Experience in B2B marketing
Strong content marketing skills (writing blogs, reports, case studies)
Knowledge of digital advertising (CPM, CPI, CPL)
Social media marketing experience
Data analysis and market research skills
Experience in product localization and translation
Required Mindset
Data-driven decision-making and strong communication skills
Creative problem-solving abilities
Growth mindset with a proactive approach
Passion for keeping up with industry trends and best practices
Adaptability to work in an international environment
Employment Type: Full-time
What does it mean working at MAF?
Remote work options
International team environment, providing global business perspectives
Growth opportunities, including budget support for training and events
Training opportunities at the Italian headquarters
Team-building activities, including brainstorming and relaxation events
Remote
Korea
