Location: Rome, Milan, Porcari (LU)
About us
Flutter, the world’s largest online sports betting and iGaming group listed on the London and New York stock exchanges, is home to the Southern Europe & Africa (SEA) region, featuring iconic brands like Sisal, Snai and PokerStars, a globally loved brand that embodies innovation and ambition, with significant growth potential in a dynamic market.
Your team
The Omnichannel Acquisition team’s mission is to maximize the value of affiliation and acquisition by managing the full process end-to-end, strengthening omnichannel partnerships and leveraging Programmatic, SEO/ ASO to drive performance and conversion.
Your role
As a Generosity, Budget and Monitoring Manager, you will analyse player behaviour and campaign performance, benchmark competitor strategies, and define high-impact acquisition offers. In addition, you will manage the planning, monitoring, and optimization of budgets with a P&L approach, ensuring ROI-focused performance across all acquisition initiatives.
What you’ll do
§ Generosity
Analyze welcome offer performance, including player behavior, campaign mechanics, and ROI.
Benchmark competitors’ acquisition offers and tools to identify opportunities and maintain a competitive edge.
Collaborate with Sales and internal teams to support partner adoption and training on reporting tools and campaign mechanics.
§ Budgeting
Plan and manage online and offline acquisition budgets with a P&L perspective, ensuring alignment with commercial priorities.
Forecast and reforecast budgets, adjusting allocation based on campaign performance and market conditions.
Monitor monthly and yearly budgets, tracking ROI and performance across channels.
Support decision-making on affiliate remuneration and resource allocation, predicting campaign outcomes based on key variables such as sales volume and effectiveness.
§ Monitoring
Analyse and report acquisition initiatives, affiliate performance, and payback across channels.
Segment Online and Retail Affiliates based on performance, supporting prioritization and optimization.
Evaluate the effectiveness of campaigns, onboarding programs, and reward/incentive plans to continuously improve acquisition results.
Leverage data and insights to identify improvement opportunities and best practices for ongoing optimization.
What you’ll bring
Solid experience in analyzing welcome offers, onboarding programs, and affiliate initiatives.
Strong analytical skills, with experience in campaign performance evaluation, partner segmentation, KPI monitoring, and data-driven optimization.
Experience in budgeting and P&L management, including forecasting, reforecasting, and tracking ROI across multiple acquisition channels.
Proven ability to benchmark competitors and identify opportunities, ensuring continuous improvement of acquisition initiatives and partner programs.
Excellent stakeholder management and collaboration skills, working effectively with Sales teams, Retail Partners, and cross-functional internal teams.
University degree in Marketing, Business Administration, or a related field; a Master’s or specialized training in marketing, analytics, or gaming is a plus.
Fluency in Italian and English, with the ability to operate in an international, cross-functional environment.
Why choose us
Permanent contract with Hybrid Work.
A dynamic environment within the world’s largest online gaming group.
Opportunities for learning, growth and cross-country collaboration.
Meal allowance.
Supplemental Health Insurance.
Choose us also for
An inclusive work culture and access to our Diversity & Inclusion initiatives.
Well-Being Support: meditation courses, online medical services and counselling with certified coaches and psychologists.
Learning & Development: training platforms, workshops, conferences, and our FlexiLearning program (4 hours per month dedicated to learning).
Parental Leave Packages offering additional financial and practical support.
Volunteering during working hours.
Much more about us
Have a look at our amazing blog Inside: hear directly from our employees at the following link:
Inside
.
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Equal Opportunity
Flutter SEA is an Equal Opportunity Organization. Diversity and Inclusion are fundamental values for us. We welcome any candidate without distinction of age, culture, religion, ethnicity, sexual orientation, gender identity and expression.
