We are seeking a "T-Shaped" Product Marketing Leader who blends a high-level strategic vision of the market with a strong operational drive to execute.
In this role, you will support the end-to-end product marketing lifecycle. You will be responsible for everything from participating in the definition of strategic positioning and managing analyst relations to independently producing tactical marketing assets.
Acting as a crucial mediator, you will seamlessly align the needs of Product, Sales, Marketing, and executive leadership.
Responsibilities
- Own the Messaging: Create and evolve Mia-Platform’s positioning and unique value propositions.
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Product-to-Value Translation: Translate highly complex technical features into clear, compelling business benefits for diverse stakeholders (ranging from Developers to CTOs and C-level executives).
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Analyst Relations: Actively manage relationships and strategic briefings with major industry analysts, ensuring Mia-Platform is strongly positioned in key market research.
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Competitive Intelligence: Continuously monitor competitors and emerging tech trends to identify growth opportunities and keep the business steps ahead.
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Equip the Sales Team: Provide the sales force with the tactical collateral needed to close complex enterprise deals.
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Asset Creation: Independently produce high-quality case studies, pitch decks, competitive battlecards, and product documentation.
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Go-To-Market (GTM): Collaborate closely with R&D teams to define launch roadmaps and drive the market adoption of new features and products.
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4-7+ years of experience in Product Marketing within the B2B Tech or Enterprise SaaS sectors.
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Proven success in launching software products and running successful product adoption campaigns.
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Comfortable and experienced working hand-in-hand with engineering, product, and R&D teams. You must be technically minded, while you don’t need to be a developer, you must speak their language and navigate technical complexity with ease.
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Proven ability to present positioning strategies, market reports, and results directly to executive management.
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Highly autonomous in creating high-quality content (decks, whitepapers, blog posts, sales collaterals).
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Full, professional fluency in English (written and spoken) is mandatory for managing our international market and analyst relations.
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You take absolute responsibility for the commercial success of the product and the quality of communications.
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You are proactive and constantly looking for innovative ways to make the product stand out against the competition.
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Plus: Previous experience working in a Scale-up or a high-growth environment is highly valued.
A competitive total-reward package
We offer a four-dimension package: Compensation (fixed and variable) + Benefits + Growth opportunities + an inspiring Culture.
Hybrid Workplace
We believe in work-life balance and know that smart working is one of the tools to achieve a more human-scale lifestyle. We recognize the value of teamwork, combining smart working with in-presence moments to be able to compare, exchange ideas, and move projects forward. We typically work 50% of our time from the office.
DE&I
As stated in our Manifesto we reject any form of discrimination and we strive every day to embrace diversity and to guarantee inclusion.
L&D and perks
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Training path and access to Mia-Platform hub with a vastity of training courses
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Team building and many surprising events
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Ticket restaurants
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Insurance coverage for medical expenses
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Corporate benefits platform with significant discounts on the purchase of different types of services (gyms, travel, technology, etc.)
